Marketing
Students will have the opportunity to become a member of DECA.
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[Grades: 9-10]
(Credit: 1)
[Class may NOT be repeated]
A project-based business course that develops student understanding of all the ways in which marketing satisfies consumer and business needs for products and services. Students develop an understanding on the functions of marketing and how these functional areas affect all businesses. They will learn basic marketing concepts and the role of marketing in our economy. Students also develop skills in applying economic concepts to marketing, distribution and logistics, marketing information management, finance in marketing, product/service planning, pricing mixes, promotional strategies and personal selling.
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[Grades: 10-12]
(Credits: 2)
[Class may be repeated]
This course will allow students to learn about one of the fastest growing industries, allowing for a variety of career options in the travel, tourism, restaurant and other hospitality segments. Emphasis will be placed on the skills and processes needed to launch, build and succeed in this exciting career field. Students will learn how the areas of hotel service, food and beverage, cruises and theme parks, and transportation segments operate and prepare for an exciting future
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[Grades: 11-12]
(Credits: 1 Credit)
[Class may be repeated]
Sports and Entertainment Marketing gives students the opportunity to “work” in the exciting sports and entertainment world. This course teaches students the hard business decisions that go into the sports and entertainment events the students enjoy in real life. Students handle promotion, ticket pricing, stadium operations and staffing, sponsors, concessions, concert booking and promotion, and more.
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